Our Impact

Every Beanie Makes a Difference

At LYM, we believe in the power of small gestures to spark hope, create smiles, and bring people together. What started in a college entrepreneurship class has grown into a national movement powered by a shared mission:

To give a beanie to every child battling cancer in America.

Since 2012, your support has helped us make a lasting impact:

  • 270,000+ beanies donated to children undergoing cancer treatment
  • $10 million+ donated to nonprofit partners leading the fight against pediatric cancer
  • Beanies delivered to hospitals, care centers, and families in need — across all 50 states
  • Ongoing support to siblings, parents, and caregivers through our hospital giving events

HOW IT WORKS

When you shop LYM, you’re not just buying a beanie — you’re helping us deliver warmth and comfort to kids in the fight of their lives.

  • For every beanie sold, one is donated to a child battling cancer or another life-threatening illness.
  • 15% of total revenue from add-ons, accessories, and warehouse sale items is donated to nonprofit partners.
  • We collaborate with child life specialists, nurses, and caregivers to ensure donations reach the families who need them most.

WHERE THE DONATIONS GO

Your purchases help fund:

  • The Love Your Melon Family Resource Center at M Health Fairview Masonic Children’s Hospital — a space for kids and families to read, play, and connect.
  • Pinky Swear Foundation programs that provide real-time financial support for families facing food, housing, and transportation insecurity during treatment.
  • Thousands of LYM beanies sent to children in hospitals, cancer centers, and nonprofits nationwide.

THE NEED IS GREAT

  • Around 40,000 children in the U.S. are battling cancer at any given time (CureSearch)
  • 15,000 new diagnoses are made each year (NCI).
  • Over 500,000 children are battling life threatening illnesses and injuries (NCI).
  • More than 1 in 5 families struggle to meet basic needs during a child’s treatment.
  • After six months of chemotherapy, 1 in 3 families struggles to pay a single essential bill.

That’s why your support matters more than ever.

OUR GOAL FOR 2025

  • Donate 100,000+ beanies to kids in need
  • Continue sharing stories that spread awareness, hope, and connection
  • Expand our giving model to reach more children and families across the U.S.

We’re just getting started — and we couldn’t do it without you.

buy one, give one

HERE’S HOW IT WORKS:

1250
Beanies Donated This Season
  • For every hat purchased on its website, in person, or through wholesale, LYM gives one to a child battling cancer.

  • 15% of all revenue from add-ons, accessories and warehouse sale items is donated to LYM partners in the fight against pediatric cancer.